{"id":95676,"date":"2024-08-09T18:05:00","date_gmt":"2024-08-09T22:05:00","guid":{"rendered":"https:\/\/www.cyberlego.com\/web\/2024\/08\/09\/how-much-of-the-recorded-music-market-will-the-grainges-control\/"},"modified":"2024-08-09T18:05:00","modified_gmt":"2024-08-09T22:05:00","slug":"how-much-of-the-recorded-music-market-will-the-grainges-control","status":"publish","type":"post","link":"https:\/\/www.cyberlego.com\/web\/2024\/08\/09\/how-much-of-the-recorded-music-market-will-the-grainges-control\/","title":{"rendered":"How Much of the Recorded Music Market Will the Grainges\u00a0Control?"},"content":{"rendered":"<p><!-- no image --><\/p>\n<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIf your last name is Grainge, you probably oversee a large chunk of the U.S. music business.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tFollowing <strong>Elliot Grainge<\/strong>\u2019s <a href=\"https:\/\/www.billboard.com\/pro\/warner-music-group-executive-restructure-max-lousada-step-down\/\">promotion to CEO<\/a> of Atlantic Music Group effective Oct. 1, the Grainge family\u2014 Elliot and his father, <strong>Lucian Grainge<\/strong>, chairman\/CEO of Universal Music Group (UMG) \u2014 will control roughly 37.6% of the U.S. recorded music market, according to <em>Billboard<\/em>\u2019s analysis of data from Luminate. \u00a0<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-margin-tb-2 lrv-u-border-t-1 lrv-u-border-b-1 lrv-u-padding-t-050 lrv-u-padding-b-075 lrv-u-border-color-grey\">\n<div class=\"a-heading-border a-heading-border-background-color-grey a-heading-border-height-075 lrv-u-margin-b-075 lrv-u-margin-b-050@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-u-color-brand-primary a-font-primary-bold-s lrv-u-text-transform-uppercase lrv-u-padding-r-1 a-article-related-module-title a-article-related-module-title--color-brand-primary\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"o-card lrv-u-flex\">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/pro\/julie-greenwald-exit-atlantic-records\/\" class=\"lrv-u-flex lrv-a-unstyle-link lrv-u-color-brand-primary:hover\"><\/p>\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-flex-basis-144 u-flex-basis-96@mobile-max\">\n<div class=\"c-lazy-image  lrv-u-height-100p\">\n<div class=\"a-crop-3x2 a-crop-1x1@mobile-max lrv-u-height-100p\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/themes\/vip\/pmc-billboard-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2022\/10\/Julie-Greenwald-cr-Matthew-Furman-billboard-pro-1260.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Julie Greenwald\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content lrv-u-flex lrv-u-flex-direction-column lrv-u-justify-content-center lrv-u-padding-lr-1 lrv-u-padding-lr-075@mobile-max\">\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-primary-medium-m lrv-u-padding-b-050 u-letter-spacing-0028@mobile-max\">\n<p>\t\t\t\t\tJulie Greenwald to Exit Atlantic\u00a0Records\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  a-font-primary-medium-xxs lrv-u-color-brand-primary lrv-u-order-100\" datetime=\"00:00-YY-DD-MM\"><br \/>\n\t08\/06\/2024<br \/>\n<\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe younger Grainge, whose record label 10K Projects was <a href=\"https:\/\/www.billboard.com\/pro\/warner-music-group-10k-projects-joint-venture-elliot-grainge\/\">acquired by<\/a> UMG competitor Warner Music Group in 2023, will lead a record label group with about 7.9% of the U.S. market\u2019s equivalent album units (EAUs). That includes Atlantic Records, which had a 5.3% share through Aug. 1, along with the remaining labels that comprise Atlantic Music Group \u2014 300 Elektra Entertainment (which includes the labels 300, Elektra, Fueled By Ramen, Roadrunner, Low Country Sound, DTA and Public Consumption) and 10K Projects \u2014 with an estimated 2.6% share.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tLed by Republic Records\u2019 10.5% share and Interscope\/Geffen\/A&amp;M\u2019s 10.0% share, UMG-owned record labels have a 29.8% share of the U.S. market\u2019s EAUs. Other labels under UMG\u2019s umbrella are Island Records, currently basking in a string of hits by <a href=\"https:\/\/www.billboard.com\/artist\/sabrina-carpenter\/\">Sabrina Carpenter<\/a> and <a href=\"https:\/\/www.billboard.com\/artist\/chappell-roan\/\">Chappell Roan<\/a>, and Universal Music Group Nashville, a collection of labels that are home to <a href=\"https:\/\/www.billboard.com\/artist\/Chris-Stapleton\">Chris Stapleton<\/a>, <a href=\"https:\/\/www.billboard.com\/artist\/Luke-Bryan\">Luke Bryan<\/a> and <a href=\"https:\/\/www.billboard.com\/artist\/carrie-underwood\/\">Carrie Underwood<\/a>, among others. UMG also distributes labels it does not own, although for these purposes, <em>Billboard<\/em> is comparing market share of owned labels only. <em>Billboard<\/em> estimates that UMG\u2019s distributed labels have an aggregate market share of 8.8% of EAUs. \u00a0\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Grainge\u2019s father-son CEO dynamic is unprecedented even for an industry that often sees the offspring of heavy hitters follow a parent into the business. There have been many family businesses run by successive generations \u2014 music publisher peermusic, for example \u2014 but never in modern history have a father and son been CEOs of a global music company and a major label music group simultaneously. \u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tGrainge, age 30, will ascend to CEO of Atlantic Music Group as WMG restructures its organizational chart and Atlantic retools to market music to digital natives (a.k.a. young people). CEO <strong>Robert Kyncl<\/strong> is \u201cexcited by the prospect of taking Atlantic\u2019s culture making capabilities and adding the 10K Projects founder\u2019s digitally native approach into the mix,\u201d he said during Wednesday\u2019s earnings call.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAs <em>Billboard<\/em> reported in February, Atlantic laid off about two dozen staffers with the intention of \u201cbringing on new and additional skill sets in social media, content creation, community building and audience insights,\u201d with the goal of \u201cdial[ing] up our fan focus and help[ing] artists tell their stories in ways that resonate,\u201d <strong>Julie Greenwald<\/strong>, the company\u2019s chairman\/CEO, said at the time. Greenwald was to assume the new role of chairman upon Grainge\u2019s promotion but <a href=\"https:\/\/www.billboard.com\/pro\/julie-greenwald-exit-atlantic-records\/\">announced her resignation<\/a> on Tuesday (Aug. 6).\u00a0She will officially step down at the end of January 2025.<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/www.billboard.com\/pro\/lucian-elliot-grainge-how-much-music-market-control\/\">Aller \u00e0 la source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If your last name is Grainge, you probably oversee a large chunk of the U.S. music business.\u00a0 Following Elliot Grainge\u2019s promotion to CEO of Atlantic Music Group effective Oct. 1, the Grainge family\u2014 Elliot and his father, Lucian Grainge, chairman\/CEO of Universal Music Group (UMG) \u2014 will control roughly 37.6% of the U.S. recorded music [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-95676","post","type-post","status-publish","format-standard","hentry","category-musique","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/95676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/comments?post=95676"}],"version-history":[{"count":0,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/95676\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/media?parent=95676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/categories?post=95676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/tags?post=95676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}