{"id":68816,"date":"2024-01-25T21:03:26","date_gmt":"2024-01-26T02:03:26","guid":{"rendered":"https:\/\/www.cyberlego.com\/web\/2024\/01\/25\/with-new-executive-structure-bmg-is-bringing-more-resources-to-the-u-s-new-signings-and-hiring-too\/"},"modified":"2024-01-25T21:03:26","modified_gmt":"2024-01-26T02:03:26","slug":"with-new-executive-structure-bmg-is-bringing-more-resources-to-the-u-s-new-signings-and-hiring-too","status":"publish","type":"post","link":"https:\/\/www.cyberlego.com\/web\/2024\/01\/25\/with-new-executive-structure-bmg-is-bringing-more-resources-to-the-u-s-new-signings-and-hiring-too\/","title":{"rendered":"With New Executive Structure, BMG Is Bringing More Resources to the U.S., New Signings \u2014 And Hiring,\u00a0Too"},"content":{"rendered":"<p><!-- no image --><\/p>\n<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHere\u2019s the first change <strong>Jon Loba<\/strong> intends to make, in his new position as BMG\u2019s president of frontline recordings in North America: \u201cImmediately ramping up the A&amp;R team in L.A.\u201d\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSo the Berlin-based music company is hiring? \u201cYes. Yes!\u201d Loba says, by phone from the Detroit airport, near his home city north of Grand Rapids, Mich. \u201cNews at 10.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tLoba, who has spent the past seven years breaking country superstars such as Jelly Roll, Parmalee, Lainey Wilson and Blanco Brown in his role as the company\u2019s Nashville president, will remain in Music City but broaden to other genres and U.S. cities. \u201cBMG wanted to devote more resources to the U.S., and part of that was to focus even further on frontline, looking at the success we\u2019ve had in Nashville,\u201d says Loba, who plans to travel to L.A. every other week and New York sporadically. \u201cThe biggest challenge is keeping everyone patient.\u201d<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-margin-tb-2 lrv-u-border-t-1 lrv-u-border-b-1 lrv-u-padding-t-050 lrv-u-padding-b-075 lrv-u-border-color-grey\">\n<div class=\"a-heading-border a-heading-border-background-color-grey a-heading-border-height-075 lrv-u-margin-b-075 lrv-u-margin-b-050@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-u-color-brand-primary a-font-primary-bold-s lrv-u-text-transform-uppercase lrv-u-padding-r-1 a-article-related-module-title a-article-related-module-title--color-brand-primary\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"o-card lrv-u-flex\">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/business\/record-labels\/bmg-promotes-jon-loba-thomas-scherer-north-america-focus-1235589237\/\" class=\"lrv-u-flex lrv-a-unstyle-link lrv-u-color-brand-primary:hover\"><\/p>\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-flex-basis-144 u-flex-basis-96@mobile-max\">\n<div class=\"c-lazy-image  lrv-u-height-100p\">\n<div class=\"a-crop-3x2 a-crop-1x1@mobile-max lrv-u-height-100p\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/themes\/vip\/pmc-billboard-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2024\/01\/Bmg-loba-coesfeld-scherer-1548.jpeg?w=237&amp;h=147&amp;crop=1\" alt=\"Jon Loba, Thomas Coesfeld and Thomas Scherer\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content lrv-u-flex lrv-u-flex-direction-column lrv-u-justify-content-center lrv-u-padding-lr-1 lrv-u-padding-lr-075@mobile-max\">\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-primary-medium-m lrv-u-padding-b-050 u-letter-spacing-0028@mobile-max\">\n<p>\t\t\t\t\tBMG Promotes Jon Loba, Thomas Scherer as Company \u2018Doubles Down\u2019 on U.S.\u00a0Activities\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  a-font-primary-medium-xxs lrv-u-color-brand-primary lrv-u-order-100\" datetime=\"00:00-YY-DD-MM\"><br \/>\n\t01\/25\/2024<br \/>\n<\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBMG announced the Loba move Thursday morning (Jan. 25) with a concurrent one for <strong>Thomas Scherer<\/strong>, who moves from running publishing and recordings in L.A. and New York to head of global recorded catalog. The move effectively puts Loba in charge of new music and Scherer in charge of classics (while still in charge of publishing). BMG\u2019s CEO, <strong>Thomas Coesfeld<\/strong>, took over the company last July and, Loba says, has veered away from the company\u2019s <a href=\"https:\/\/www.billboard.com\/pro\/bmg-combines-new-music-catalog-recordings-businesses\/\">April 2023 announcement<\/a> that it would combine its frontline and catalog divisions.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201c[Coesfeld] is incredibly analytical and had a different take on the business,\u201d Loba says, \u201cand felt the catalog business could benefit from even more focus and being separated out a little bit.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBMG, part of the Bertelsmann publishing empire, was formerly a standalone label, then merged with major label Sony Music Entertainment before a 2007 uncoupling. It has since beefed up as a music company focused on publishing, acquiring or re-signing catalogs by artists from Paul Simon to Tina Turner, and developed a recorded-music division thanks in no small part to its Nashville office. Loba joined the company in 2017 when BMG purchased BBR Music Group \u2014 whose roster included stars Jason Aldean and Dustin Lynch \u2014 for $100 million.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBertelsmann, which recently failed to acquire Simon &amp; Schuster, has pledged to invest billions throughout its companies, giving it considerable clout in a music industry dominated by the three major labels and smaller competitors such as Concord and HYBE. The company\u2019s music divisions will be centered in the United States and the United Kingdom, not so much in Bertelsmann\u2019s Berlin home base. \u201cWe are in an absolutely beautiful place,\u201d Loba says. \u201cThe catalog allows stability and for us to take chances on frontline. We have the resources and reach of the three majors with the heart and tenacity and focus of an indie. There are few companies, if any, that have both.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWhen Loba moves into his new position, effective immediately, he\u2019ll begin expanding the label\u2019s ability to discover and sign new artists. \u201cInternally, for sure, there will be resources added. Our immediate focus is getting that world-class A&amp;R team together, while removing, for the rest of the departments and staff, anything that\u2019s not productive, getting rid of bureaucracy if there is any,\u201d Loba says. \u201cIt\u2019s just a real watershed moment for BMG. It\u2019s our coming of age.\u201d<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/www.billboard.com\/pro\/bmg-jon-loba-interview-u-s-resources-new-signings-hires\/\">Aller \u00e0 la source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s the first change Jon Loba intends to make, in his new position as BMG\u2019s president of frontline recordings in North America: \u201cImmediately ramping up the A&amp;R team in L.A.\u201d\u00a0 So the Berlin-based music company is hiring? \u201cYes. Yes!\u201d Loba says, by phone from the Detroit airport, near his home city north of Grand Rapids, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-68816","post","type-post","status-publish","format-standard","hentry","category-musique","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/68816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/comments?post=68816"}],"version-history":[{"count":0,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/68816\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/media?parent=68816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/categories?post=68816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/tags?post=68816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}