{"id":63201,"date":"2023-12-10T12:03:02","date_gmt":"2023-12-10T17:03:02","guid":{"rendered":"https:\/\/www.cyberlego.com\/web\/2023\/12\/10\/fortnite-introduces-new-music-making-game-by-guitar-hero-developer\/"},"modified":"2023-12-10T12:03:02","modified_gmt":"2023-12-10T17:03:02","slug":"fortnite-introduces-new-music-making-game-by-guitar-hero-developer","status":"publish","type":"post","link":"https:\/\/www.cyberlego.com\/web\/2023\/12\/10\/fortnite-introduces-new-music-making-game-by-guitar-hero-developer\/","title":{"rendered":"Fortnite Introduces New Music-Making Game by \u2018Guitar Hero\u2019\u00a0Developer"},"content":{"rendered":"<p><!-- no image --><\/p>\n<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWhen Travis Scott <a href=\"https:\/\/www.billboard.com\/pro\/travis-scott-fortnite-billboard-cover-story-interview-2020\/\">performed a virtual concert<\/a> inside the battle royale game <em>Fortnite<\/em> in April 2020, it drew 12.3 million concurrent players at its peak \u2014 the largest in-game gathering in <em>Fortnite<\/em> history. But despite this pull, \u201cmusic has always been a little bit of a one-off\u201d for us, says <strong>Nate Nanzer<\/strong>, vp of partnerships for Epic Games, the company behind <em>Fortnite<\/em>. <\/p>\n<div class=\"injected-related-story \/\/ lrv-u-margin-tb-2 lrv-u-border-t-1 lrv-u-border-b-1 lrv-u-padding-t-050 lrv-u-padding-b-075 lrv-u-border-color-grey\">\n<div class=\"a-heading-border a-heading-border-background-color-grey a-heading-border-height-075 lrv-u-margin-b-075 lrv-u-margin-b-050@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-u-color-brand-primary a-font-primary-bold-s lrv-u-text-transform-uppercase lrv-u-padding-r-1 a-article-related-module-title a-article-related-module-title--color-brand-primary\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"o-card lrv-u-flex\">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/pro\/travis-scott-fortnite-billboard-cover-story-interview-2020\/\" class=\"lrv-u-flex lrv-a-unstyle-link lrv-u-color-brand-primary:hover\"><\/p>\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-flex-basis-144 u-flex-basis-96@mobile-max\">\n<div class=\"c-lazy-image  lrv-u-height-100p\">\n<div class=\"a-crop-3x2 a-crop-1x1@mobile-max lrv-u-height-100p\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/themes\/vip\/pmc-billboard-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2022\/07\/feature-travis-scott-billboard-2020-bb11-nabil-elderkin-01-pro-1260.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Travis Scott\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content lrv-u-flex lrv-u-flex-direction-column lrv-u-justify-content-center lrv-u-padding-lr-1 lrv-u-padding-lr-075@mobile-max\">\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-primary-medium-m lrv-u-padding-b-050 u-letter-spacing-0028@mobile-max\">\n<p>\t\t\t\t\tGame On: What Travis Scott is Teaching Music Stars About the World&rsquo;s Biggest New\u2026\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  a-font-primary-medium-xxs lrv-u-color-brand-primary lrv-u-order-100\" datetime=\"00:00-YY-DD-MM\"><br \/>\n\t12\/10\/2023<br \/>\n<\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWe\u2019ve done a concert here, and then a year-and-a-half later there\u2019s another one. We haven\u2019t had a persistent space to celebrate music before.\u201d\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThis changed Saturday (Dec. 8), as the company rolled out <em>Fortnite Festival<\/em>, a music-focused game made in collaboration with Harmonix, the developer behind titles like <em>Rock Band<\/em> and <em>Guitar Hero<\/em>. Players can create a band with friends \u2014 or forge ahead solo \u2014 and perform hits on a variety of virtual instruments. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cFor almost 30 years now, we have been trying to invent new ways for people to experience music through gameplay,\u201d says <strong>Alex Rigopolous<\/strong>, co-founder and studio lead of Harmonix. \u201cWe never had an opportunity to do that on anything like the insane scale that Fortnite offers.\u201d\u00a0<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/GtNrQb_gbFU?version=3&amp;rel=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;fs=1&amp;hl=en-US&amp;autohide=2&amp;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe>\n<\/div>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tEpic Games previously dabbled in music by <a href=\"https:\/\/www.billboard.com\/pro\/epic-games-buys-bandcamp-acquisition\/\">purchasing the platform<\/a> Bandcamp in 2022, but the partnership proved short-lived. In September, Epic announced that it was laying off 16% of its staff and that the licensing company <a href=\"https:\/\/www.billboard.com\/pro\/epic-games-sells-bandcamp-songtradr\/\">Songtradr was acquiring<\/a> Bandcamp in September. (<a href=\"https:\/\/www.billboard.com\/pro\/bandcamp-employees-layoffs-sale-to-songtradr\/\">Layoffs hit Bandcamp<\/a> as well.) <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWhile <em>Fortnite<\/em> is starting to grow again, the growth is driven primarily by creator content with significant revenue sharing, and this is a lower margin business than we had when <em>Fornite Battle Royale<\/em> took off,\u201d Epic Games CEO <strong>Tim Sweeney<\/strong> wrote in an email to staff.<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-margin-tb-2 lrv-u-border-t-1 lrv-u-border-b-1 lrv-u-padding-t-050 lrv-u-padding-b-075 lrv-u-border-color-grey\">\n<div class=\"a-heading-border a-heading-border-background-color-grey a-heading-border-height-075 lrv-u-margin-b-075 lrv-u-margin-b-050@mobile-max\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-u-color-brand-primary a-font-primary-bold-s lrv-u-text-transform-uppercase lrv-u-padding-r-1 a-article-related-module-title a-article-related-module-title--color-brand-primary\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"o-card lrv-u-flex\">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/pro\/music-video-games-industry-capitalize-boom\/\" class=\"lrv-u-flex lrv-a-unstyle-link lrv-u-color-brand-primary:hover\"><\/p>\n<div class=\"o-card__image-wrap lrv-u-flex-shrink-0 u-flex-basis-144 u-flex-basis-96@mobile-max\">\n<div class=\"c-lazy-image  lrv-u-height-100p\">\n<div class=\"a-crop-3x2 a-crop-1x1@mobile-max lrv-u-height-100p\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/wp-content\/themes\/vip\/pmc-billboard-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2023\/05\/lil-nas-x-roblox-2023-billboard-1548.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Lil Nas X roblox\" data-lazy-srcset=\"\" data-lazy-sizes=\"\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content lrv-u-flex lrv-u-flex-direction-column lrv-u-justify-content-center lrv-u-padding-lr-1 lrv-u-padding-lr-075@mobile-max\">\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-primary-medium-m lrv-u-padding-b-050 u-letter-spacing-0028@mobile-max\">\n<p>\t\t\t\t\tThe Crossover Potential Between Music &amp; Gaming Is Clear \u2013 But It Requires a Thoughtful Approach\u2026\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  a-font-primary-medium-xxs lrv-u-color-brand-primary lrv-u-order-100\" datetime=\"00:00-YY-DD-MM\"><br \/>\n\t12\/10\/2023<br \/>\n<\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<em>Fortnite<\/em> is known for unbridled mayhem: Up to 100 players fight to death on an island, with the goal of being the last one standing. Rigopolous<strong> <\/strong>believes the game\u2019s new music component may attract new users who steered clear in the past. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cNot everyone on Earth is interested in a battle royale game,\u201d he says. In contrast, \u201cbasically everyone on Earth loves music.\u201d\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<em>Fortnite Festival<\/em> players will initially be able to drum, strum, or sing along with more than 30 songs, including the Weeknd\u2019s \u201cBlinding Lights,\u201d the Killers\u2019 \u201cMr. Brightside,\u201d and Psy\u2019s \u201cGangnam Style.\u201d Players form a team, pick their track of choice, and choose an instrument \u2014 in addition to the usual suspects like guitar and percussion, they can select vocals, bass, keytar, and more. Once they\u2019re transported to the stage to perform, game play may remind some users of <em>Guitar Hero<\/em>, with brightly lit notes zipping towards the user indicating what button they\u2019re supposed to press on their keyboard or console.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tEpic Games\u2019 goal is eventually to have \u201chundreds\u201d of songs available to play in <em>Fortnite Festival<\/em>, according to Nanzer. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cThere will be a rotation of songs that anyone can play for free,\u201d he explains. \u201cIf there\u2019s a song you really like and want to be able to play whenever you want, you can go buy that song\u201d to retain access to it. Nanzer says \u201cmusic rights holders will share in the revenue from sales of music in the game.\u201d\u00a0<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We\u2019ve taped the launch setlist to your amp, so you can prepare for the Festival ????<\/p>\n<p>These sweet Jam Tracks will be on rotation starting in just three more days, so study up! <a href=\"https:\/\/t.co\/gYJc8jzfLN\" rel=\"nofollow noopener\" target=\"_blank\">pic.twitter.com\/gYJc8jzfLN<\/a><\/p>\n<p>\u2014 Fortnite Festival (@FNFestival) <a href=\"https:\/\/twitter.com\/FNFestival\/status\/1732414732869505378?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">December 6, 2023<\/a>\n<\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThese tracks \u2014 \u201cBlinding Lights,\u201d \u201cMr. Brightside,\u201d Lady Gaga\u2019s \u201cBad Romance\u201d \u2014 are already massive, billion-stream hits. \u201cMost of the music in the game is going to be huge hit music, household names,\u201d Rigopolous acknowledges. But the hope, in time, is to introduce music from \u201clesser known artists who are cool and people should hear.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWe have lots of pitches already from our label partners,\u201d Nanzer adds. \u201cWe really want this to become a real opportunity for [the music industry] to reach this audience in a way that they\u2019ve never been able to reach them before.\u201d<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/www.billboard.com\/business\/tech\/fortnite-festival-music-guitar-hero-developer-1235547853\/\">Aller \u00e0 la source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Travis Scott performed a virtual concert inside the battle royale game Fortnite in April 2020, it drew 12.3 million concurrent players at its peak \u2014 the largest in-game gathering in Fortnite history. But despite this pull, \u201cmusic has always been a little bit of a one-off\u201d for us, says Nate Nanzer, vp of partnerships [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-63201","post","type-post","status-publish","format-standard","hentry","category-musique","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/63201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/comments?post=63201"}],"version-history":[{"count":0,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/63201\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/media?parent=63201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/categories?post=63201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/tags?post=63201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}