{"id":134117,"date":"2025-02-12T12:18:58","date_gmt":"2025-02-12T17:18:58","guid":{"rendered":"https:\/\/www.cyberlego.com\/web\/2025\/02\/12\/from-fat-joe-to-ice-cube-these-songs-have-propelled-recent-championship-runs\/"},"modified":"2025-02-12T12:18:58","modified_gmt":"2025-02-12T17:18:58","slug":"from-fat-joe-to-ice-cube-these-songs-have-propelled-recent-championship-runs","status":"publish","type":"post","link":"https:\/\/www.cyberlego.com\/web\/2025\/02\/12\/from-fat-joe-to-ice-cube-these-songs-have-propelled-recent-championship-runs\/","title":{"rendered":"From Fat Joe to Ice Cube, These Songs Have Propelled Recent Championship\u00a0Runs"},"content":{"rendered":"

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\n\tIn the same way every pro sports championship run looks a little different, so do the ways teams integrate music into their winning formulas. For some, it\u2019s finding the perfect locker room jam; for others, its giving new meaning to the music of a hometown hero. <\/p>\n

\n\tBut for all of them, music provides an X factor that could well make the difference on game day.<\/p>\n

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\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n

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\t\t\t\t\t\t\"Pro<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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\t\t\t\t\tSports & Music Power Players\u00a02025\t\t<\/p>\n<\/h3><\/div>\n

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\n\t\tBoston Celtics<\/strong>
2024 NBA Champions<\/em><\/strong>\t<\/h2>\n
\n
\"Feature,
BIA at halftime of game two of the 2024 NBA Finals in Boston on June 9, 2024.<\/figcaption><\/figure>\n<\/div>\n

\n\tWidely considered the most successful franchise in NBA history, the Celtics called on their community during the 2023-24 season when competing for their now league-leading 18th championship. For the season\u2019s marketing campaign, Different Here, \u201cWe wanted to focus on showcasing local musical artists and what makes Boston\u2019s culture different,\u201d says Carley Lenahan, Celtics director of live production and entertainment. \u201cConnecting with our community and fans is integral to the support they show the Celtics, and the support and energy from our fans during a championship run is everything.\u201d<\/p>\n

\n\tOn opening night of the 2023-24 season, the Celtics launched their Local Artist Halftime Series with performances by Boston-based hip-hop stars Esoteric and Latrell James and Roxbury native Oompa. \u201cDuring a championship run, the home court advantage is key to a successful series, and we understand how important it is that the players can feed off the atmosphere and energy in the arena,\u201d Lenahan says. Throughout the season, the nine artists from the Boston area were featured across seven Local Artist Halftime Series shows, culminating in Medford, Mass., native BIA\u2019s performance at game two of the NBA Finals.<\/p>\n

\n\t\u201cAs a lifelong Celtics fan, I\u2019ve been going to games since I was 10,\u201d BIA says. \u201cThe opportunity to perform my music on the iconic parquet floor in front of my hometown crowd and my all-time favorite team was truly an honor and a full-circle moment.\u201d<\/p>\n

\n\t\tKansas City Chiefs
2023 and 2024 Super Bowl Winners<\/em><\/strong>\t<\/h2>\n
\n
\"LAS
Mecole Hardman Jr. (second from right) celebrates with Patrick Mahomes (right), Travis Kelce (second from left) and Jawaan Taylor (far left) after catching the game-winning touchdown pass at the 2024 Super Bowl LVIII in Las Vegas on Feb. 11, 2024.<\/figcaption><\/figure>\n<\/div>\n

\n\tMany sports franchises lean on hometown artists to galvanize their teams, but the Kansas City Chiefs find musical inspiration in a different place: their locker room.<\/p>\n

\n\tAmid the run-ups to the Chiefs\u2019 back-to-back Super Bowl wins in 2023 and 2024, artists like 50\u00a0Cent, Future and YoungBoy Never Broke Again were constantly on shuffle to motivate the team during marquee postseason matchups. \u201cI feel like in-season, it\u2019s kind of a variety. We got multiple artists [that we listen to] depending on who is new and who is hot then,\u201d Chiefs All-Pro cornerback Trent \u00adMcDuffie says. \u201cThe postseason, we get back to the classics. We go old school.\u201d<\/p>\n

\n\tAccording to McDuffie, one new song has made its way through the cracks since the team won it all last year: BossMan Dlow\u2019s \u201cGet In With Me,\u201d which has become a beloved anthem for players and coaches alike in the locker room. A close second? \u201cTweaker,\u201d the current viral hit from LiAngelo \u201cG3 GELO\u201d Ball (himself a former pro-baller). But only two players have the privilege of managing the team\u2019s turn-up tunes. \u201cWe\u2019re strict on who can control the aux,\u201d McDuffie says. \u201cMost of the time, it\u2019s either Jawaan Taylor or Chris Jones.\u201d<\/p>\n

\n\t\tLos Angeles Dodgers
2024 MLB World Series Winners<\/em><\/strong>\t<\/h2>\n
\n
\"Feature,
Ice Cube opened game two of the 2024 World Series in Los Angeles on Oct. 26, 2024.<\/figcaption><\/figure>\n<\/div>\n

\n\tThe 2024 MLB World Series faceoff between the Los Angeles Dodgers and the New York Yankees couldn\u2019t have been more high stakes. And to commemorate the East-West matchup between two of the biggest sports markets, the MLB tapped two beloved music stars \u2014 New York native Fat\u00a0Joe and Los Angeles icon Ice\u00a0Cube \u2014 to perform at their respective home fields.<\/p>\n

\n\tFollowing a 1-0 series lead against the Yankees, Cube performed his 1993 classic \u201cIt Was a Good Day\u201d from the pitcher\u2019s mound at Dodger Stadium. Rocking Dodgers gear from head to toe, his performance enlivened the home team, which not only secured a game-two win but the overall series in five games. All-Star Kik\u00e9 Hern\u00e1ndez thanked Cube during the team\u2019s championship celebration at Dodger Stadium, telling the thousands of fans in attendance, \u201cIce Cube came out with his performance in game two, and we didn\u2019t even play [because] we already won it.\u201d<\/p>\n

\n\t\u201cAs a lifelong Dodgers fan who grew up watching them battle from the \u201970s to the \u201980s, that was a next-level dream come true,\u201d Ice Cube tells Billboard<\/em>. \u201cTo feel the energy of 52,000 fans going wild was otherworldly and contagious. You could feel it in the air. The crowd, the players \u2014 everybody was hyped. It was the perfect recipe for a win, and we all knew it at that moment.\u201d<\/p>\n

\n\t\tNew York Liberty
2024 WNBA Champions<\/em><\/strong>\t<\/h2>\n
\n
\"Feature,
Fat Joe at halftime of game five of the 2024 WNBA Finals in New York on Oct. 20, 2024.<\/figcaption><\/figure>\n<\/div>\n

\n\tFollowing a devastating championship loss the year prior, the WNBA team entered the 2024 season determined to bounce back \u2014 and understood the critical role its fans would play in that journey. Those hometown supporters turned out to include not only the spirited crowds flocking to Barclays Center for games, but local hip-hop legends like Fat Joe, Ja\u00a0Rule and Jadakiss.<\/p>\n

\n\t\u201cEverything we do needs to have a through line of authenticity,\u201d says Liberty chief brand officer Shana Stephenson, who spent the season recruiting homegrown New York talent to perform at home games. \u201cSometimes, there might be a pop artist who is a big name at the moment, but I might not want to book them because I don\u2019t know if our crowd will resonate with their sound.\u201d<\/p>\n

\n\tAfter dominating the regular season and securing home court advantage throughout the WNBA playoffs, Stephenson leveraged her love for hip-hop to propel the team\u2019s championship run. With its title hopes hanging in the balance, Stephenson enlisted the help of Liberty fan and basketball aficionado Fat\u00a0Joe to ignite the energy for the crucial game five.<\/p>\n

\n\t\u201cEverybody knows \u2018Lean Back,\u2019 right? My dad can sing it. He leans back when it comes on. That\u2019s an anthem,\u201d Stephenson says.<\/p>\n

\n\tIn the end, her plan was a key element in helping the team achieve its historic championship win in October. \u201cThat\u2019s the beautiful thing about music and sports: It can unite people in a beautiful and powerful way,\u201d Fat\u00a0Joe says. \u201cOne time for the Liberty Ladies.\u201d<\/p>\n

\n\tThis story appears in the Feb. 8, 2025, issue of <\/em>BIllboard.<\/p>\n<\/div>\n<\/div>\n

Aller \u00e0 la source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

In the same way every pro sports championship run looks a little different, so do the ways teams integrate music into their winning formulas. For some, it\u2019s finding the perfect locker room jam; for others, its giving new meaning to the music of a hometown hero. But for all of them, music provides an X […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-134117","post","type-post","status-publish","format-standard","hentry","category-musique","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/134117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/comments?post=134117"}],"version-history":[{"count":0,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/134117\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/media?parent=134117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/categories?post=134117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/tags?post=134117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}