{"id":126777,"date":"2025-01-15T12:11:36","date_gmt":"2025-01-15T17:11:36","guid":{"rendered":"https:\/\/www.cyberlego.com\/web\/2025\/01\/15\/umg-nashville-and-t-bone-burnett-revive-lost-highway-imprint-3\/"},"modified":"2025-01-15T12:11:36","modified_gmt":"2025-01-15T17:11:36","slug":"umg-nashville-and-t-bone-burnett-revive-lost-highway-imprint-3","status":"publish","type":"post","link":"https:\/\/www.cyberlego.com\/web\/2025\/01\/15\/umg-nashville-and-t-bone-burnett-revive-lost-highway-imprint-3\/","title":{"rendered":"UMG Nashville and T Bone Burnett Revive Lost Highway\u00a0Imprint"},"content":{"rendered":"

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\n\tUniversal Music Group Nashville (UMGN) has relaunched Lost Highway Records in partnership with Oscar- and Grammy-winning songwriter\/producer T Bone Burnett<\/a>.<\/p>\n

\n\tThe first release from the new iteration is <\/a>Ringo Starr<\/a>\u2019s Burnett-produced country set <\/a>Look Up<\/em>, which was released last Friday (Jan. 10).<\/p>\n

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\t\t\t\t\tRingo Starr Gets a Little Help From His Friends on New Album, \u2018Look Up\u2019: \u2018It\u2019s Far\u00a0Out\u2026\t\t<\/p>\n<\/h3><\/div>\n

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\n\tThe revered label, which takes its name from the song made famous by Hank Williams<\/a>, had been dormant since 2012 after being launched by then-UMGN head Luke Lewis<\/strong> in 2000.<\/p>\n

\n\tFrom the start, Lewis and his team curated a tasty roster focused on American-leaning music from artists including Willie Nelson<\/a>, Lucinda Williams<\/a>, Hayes Carll, Mary Gauthier and Lyle Lovett<\/a>. It was also home to soundtracks, including the Burnett-produced, Grammy-winning O Brother Where Art Thou<\/em>, Deadwood<\/em> and Open Season<\/em>.<\/p>\n

\n\tCindy Mabe<\/strong> had been interested in reactivating the imprint for quite some time, even before she ascended to the role of UMGN chairman\/CEO in April 2023.<\/p>\n

\n\t\u201cIt was always a mission that we were going to reopen Lost Highway,\u201d Mabe says. \u201cIt just felt like something was missing from the marketplace. Lost Highway was 15 years before its time. Looking at what\u2019s happening to music in general and people living for algorithms, you\u2019re losing art, you\u2019re losing stories.\u201d<\/p>\n

\n\tOther entities had approached her about using the name over the years, but she had kept it close, knowing the right time would come.<\/p>\n

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T Bone Burnett and Cindy Mabe<\/figcaption><\/figure>\n

\n\t\u201cNone of those people felt like the right people to go into this because you either hold it at the regard of which Luke built it or you don\u2019t redo it,\u201d Mabe says. Then, when Burnett played her the Starr album, \u201cIt just hit me. I was like, \u2018Hold on, full circle moment.\u2019 O Brother<\/em> was kind of where Lost Highway started. And he\u2019s presenting this beautiful record and he was pouring all this joy that he had gotten from The Beatles<\/a> back into Ringo. This is the mentality and this is where Lost Highway needs to be.\u201d<\/p>\n

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\t\t\t\t\tUniversal Music Group Nashville Launches TV\/Film Production Company Sing Me Back\u2026\t\t<\/p>\n<\/h3><\/div>\n

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\n\tBurnett, who is also known for his work with Bob Dylan<\/a>, Elton John<\/a>, Robert Plant<\/a> and Alison Krauss<\/a>, immediately loved the idea of joining forces. \u201cI think it\u2019s something that\u2019s really needed at the moment,\u201d he says. \u201cThere\u2019s a need for an American music-focused record label that takes care of the good stuff.\u201d<\/p>\n

\n\tThough they aren\u2019t ready to announce names, Burnett and Mabe say they have four or five artists they\u2019re ready to work with, and they don\u2019t discount that some of them may have a history with the label. Mabe says there are no plans to move any acts currently signed to other UMGN imprints to Lost Highway, which will remain a boutique label. Lost Highway will share some services with UMGN labels but will hire its own A&R, marketing and publicity staff.<\/p>\n

\n\t\u201cT Bone and I keep talking about the reason that we\u2019re going to win is we\u2019re going to put quality art back into the marketplace,\u201d Mabe says. \u201cIt\u2019s just missing. I\u2019m not saying that there\u2019s not some quality art out there, but it\u2019s not always the goal. You don\u2019t get artist development just by spinning the wheel and seeing how many \u2018likes\u2019 are out there. You actually have to make people feel something.\u201d<\/p>\n

\n\tTouring will be a big part of promoting the artists, as well as pairing them with producers who bring the same sensibility to the table. Additionally, Mabe says the film and TV component will remain a big part of the label and a way to bring attention to the roster. \u00a0\u201cCan these artists have radio? They could,\u201d Mabe says. \u201cIt\u2019s not the intent. The intent is to put great back out there and find its way out. It\u2019s not one specific way to market.\u201d<\/p>\n

\n\tBurnett, who will helm the label\u2019s creative direction with Mabe, doesn\u2019t have an official title yet, but adds, \u201cI\u2019m looking forward to the challenge. I feel like we\u2019re in a really beautiful moment where traditional American music, American vernacular music, is ascendant in the culture.\u201d He wants to curate a bespoke roster in the same legendary way that Mo Ostin<\/strong> and Lenny Waronker<\/strong> did at Warner Bros. in the \u201870s or Jerry Wexler<\/strong> and Ahmet Ertegun<\/strong> did at Atlantic Records in the \u201860s and \u201870s. \u201cI want every artist to touch every other artist in some way so that it\u2019s integrated as an esthetic,\u201d Burnett says. \u201cIt\u2019s not just commercial grabs from here and there, but it\u2019s about people who play great and sing great and write great.\u201d<\/p>\n

\n\tBy launching with Starr\u2019s country album, Burnett says it sends the signal that Lost Highway is \u201cnot going to be constricted by somebody else\u2019s definition of what American music is. When The Beatles came out, they were playing Chuck Berry<\/a>, Buddy Holly<\/a>, Carl Perkins<\/a>. They were playing the canon of American music that everything since has grown out of,\u201d he says. \u201cWe\u2019re saying that this is going to be an inclusive label. It\u2019s going to be what I call American music, which includes blues and rhythm & blues and country music and folk music and rock and roll music.<\/p>\n

\n\tOne of Mabe\u2019s next steps is surveying the assets from Lost Highway\u2019s first go-round. \u201cWe\u2019re going to put out some of the catalog that\u2019s existed before,\u201d she says. \u201cIt\u2019s taking shape. We\u2019re looking at all the pieces that are going to put the lights back on.\u201d<\/p>\n<\/div>\n<\/div>\n

Aller \u00e0 la source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Universal Music Group Nashville (UMGN) has relaunched Lost Highway Records in partnership with Oscar- and Grammy-winning songwriter\/producer T Bone Burnett. The first release from the new iteration is Ringo Starr\u2019s Burnett-produced country set Look Up, which was released last Friday (Jan. 10). Related Ringo Starr Gets a Little Help From His Friends on New Album, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-126777","post","type-post","status-publish","format-standard","hentry","category-musique","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/126777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/comments?post=126777"}],"version-history":[{"count":0,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/posts\/126777\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/media?parent=126777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/categories?post=126777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cyberlego.com\/web\/wp-json\/wp\/v2\/tags?post=126777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}